Who would be the audience for your media product?

The target audience for our film would be teenagers and young adults. The genre comes under psychological thriller so would contain scenes too distressing for children and younger teens to watch. With this we have decided our film would have the rating of 15, which would allow us still to reach our target audience. At first we thought the rating should be 18, however upon review we decided that that would be too restricting to our audience, and as the film would not contain scenes overly distressing or inappropriate there would be no reason.

Shutter Island's primary reception was in the 20-30 year old age group, and we therefore set that as our target audience too, but allowing teens aswell so we can widen our audience. Shutter island also had the same age rating, 15. we decided it would be mainly males as our protagonist is male and men are typically more prone to watch films with horror and violent aspects, however we did not believe their would be a much less significant amount of interest in females. Psychological thrillers typically appeal to a more niche audience, and therefore we decided the typical nature of a would-be audience member would be to have interests and preferences to mystery, drama and violence. We would therefore advertise this on places such as TV, radio, bus stops and football stadiums.

This is an example of who might come to watch our film. Due to the fact that our main character is quite depressed and deluded and has a hint of "emo" and "goth" in his style of clothing. This would appeal to the "emo crowd" so we would aim to attract people like the teenager pictured. This is Luke, he is 18 years old and lives in Manchester. He dresses quite "emo" and gothic he would therefore shop in places like soho.com for example. He does not shop in high street shops and is not interested in whats in fashion as he has his own unique style. He would defenatly be interested in horror and thriller films and defenatly psychological thrillers - like our film. He is the type of person who likes goorey films and would certanly buy the DVD's of these types of scary films when they come out.

Luke listens to hard rock and metal music like AC/DC and Led Zeppalin, he doesnt necessarily listen to the radio as he has his own individual taste.

Our film would unquestionably enjoy or film, and if it was to be shown on the cinema it would probably appeal to him and he would be one of our viewers, as he likes other films like this such as Unknown and Inception.